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Pitch
Clarify your ideas

You dream about calling out to your boss in the hallway, or raising your hand in a meeting to talk about your project… just ask yourself one question first: “What is the idea?”

The pitch is the trailer for your idea: an optimized message to brand your credibility and create enough curiosity so they want to find out more. In just a few minutes, you will be able to see the interest kindled by your idea without ever having to say too much.

Listening to others is already answering them

We could opine that listening should be a due, a matter of respect or education. We could then defer responsibility to the audience, wouldn’t that be practical! But this is not real life, even less so in the age of mobile phones, digital communication and social networks. An attentive audience is a conquered one. This…

We don’t endure the future, we make it

The vast movement of entrepreneurship coming to France has brought a new communication tool that is on everyone’s lips: the pitch! Yet the term is often misused, as if it were a synonym for “fashionable” presentations. What a pity. An effective presentation is already designed to make an impact, convince and engage people. On the…

When it’s urgent, it’s already too late.

A presentation is the poor relative of professional performance tools! And yet, they’re ever-present in selling a project, reporting on a balance sheet, showing results or proposing a strategic direction… And what if it sufficed to have a method to save time? To reread: The game precedes the rule! What are the 4 elements of…

It’s too late to be pessimistic

This holds true for the weather and for public speaking! It is when we are up against the wall that we reproach ourselves for not being sufficiently prepared, brooding about it and envisioning the worst. But it’s too late to blame yourself and it’s time to focus on the basics: what does my audience expect…

We often meet our destiny on the paths we take to avoid it

Many of you avoid speaking in public whenever you can. Because it’s petrifying, because it makes you feel sick, because you’re embarrassed, because you don’t like it… among you there is an incalculable pool of talents and project leaders, who just need to be identified, trained and motivated to take your place and make your…

People don’t buy what you do…

The more you unite people around your convictions, what inspires you, the purpose of your presence and your commitment, the more they will be willing to follow you… and secondarily buy what you have to sell. It is time to answer this question: why do I get up in the morning? To reread: Develop your…

Talk to everyone like you would talk to each of us!

A bored audience is first and foremost an audience to whom you have not paid attention. When you are in a conversation, you pay attention to the person you are speaking to; you check if he or she is listening to you, if he or she understands you or if he or she agrees… by…

The secret to getting ahead is getting started

If we prepare our presentations at the last minute, it’s often because we don’t know where to start. You should always start with the pitch of your idea. This way you will build a more personal and engaging message. And above all, you’ll enjoy sharing it even more. Your pitch makes for a great introduction…

The heart has its reasons, which reason does not know

We always have the reflex to want to demonstrate our point of view or to prove that we are right. But neurocognitive research shows that in the vast majority of cases, our decision-making mechanism is driven more by desire than by reason. When you have ideas you want to promote, stop trying to prove that…