Go to content
Pitch, storytelling, design et leadership: The ultimate news by ZePresenters logo

ZE Thursday Tip

How to make a good impression?

When we want to talk to someone we don’t know, we always start by finding ways to break the ice.  It’s sort of like a social ritual, as if we need a lead-in before we talk. But when our future interlocutor is someone we’ve dreamt of meeting for several years, the stakes are not the…

How to gain the audience’s trust?

Whenever you speak in front of people you don’t know, there’s one unchanging ritual that occurs: the audience wonders if it can trust you. In this quest, the elements of non-verbal communication have a huge impact because if words allow us to grasp the remarks, the attitude allows us to understand the speaker. Hence, the…

3 particularly effective ways to pitch!

Knowing the pitch of your presentation allows you to answer in a concise, clear and inspiring manner, the inevitable question that will be asked of you in a hallway or elevator: what’s your idea? Being able to whip out an effective response under any circumstance will spark interest, establish your credibility and participate in leaving…

How to tell a story concretely?

Although we’ve been speaking about storytelling for many years, we must recognize that the reflex to switch to “story” mode is far from widespread among presentation designers. Obscure, complicated, unnecessary, all good excuses cannot rule out the main interest of a good story: to capture attention. But we must recognize that too many complex methods…

Don’t wait ’til it’s too late!

All the tips we share with you each week show the abundance of issues that affect the art of presenting ideas, either directly or indirectly. Design, public speaking, storytelling, cognitive mechanisms… without taking into account the daily contributions of neuroscience researchers, the knowledge base is huge. But more importantly, this knowledge is completely useless if…

Your audience is terrific!

In the difficult area of negotiation, whether it’s for commercial or law enforcement operations, public speaking is of considerable strategic importance. In any other field, such as improvisational theater, public speaking is an opportunity for verbal sparring, primarily intended to distract. As distant as they are, these two areas have one common golden rule: always value…

The revenge of the shy

The ability to speak in public is often wrongly associated with extraversion. It is true that extroverts generally like talking and drawing attention to themselves. However, there’s a big difference between liking to talk and excelling at it. Similarly, introversion is generally associated with shyness, anxiety and depression, whereas introverts are simply less stimulated by…

How to dress to present well?

The question of how to dress arises regularly. Obviously, with respect to the exercise of presenting, there is no specific dress code… Whether you want to have a style, be audacious or simply comfortable, anything is possible as long as you keep in mind some important facts. Though “clothes do not make the man,” we…

Don’t forget you have an idea to sell!

Behind every presentation, even those without any financial stakes, there’s an idea to sell. Indeed, to leave a lasting impact on your audience, even with a strictly educational content, we know that it’s essential to build your remarks around an idea that will bring a solution to a problem. In this context, Jean-Marie Dru wrote…