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ZE Thursday Tip

Find an ideal that fits!

Within these lines you often read about the need to give meaning to what you do. What is the meaning of your mission, your project and your next presentation?  And this is only in the professional sphere! Being clear about what drives you is an inexhaustible source of vitality, serenity and motivation.  Even if everyone…

What are the 4 elements of an effective pitch?

The exercise of pitching has gone well beyond startups. More and more it has allowed large multinationals to innovate and drive change and transformation. To sell a project, select candidates for a contest, or announce an upcoming event, whatever the subject you want to communicate, a good pitch will enable you: To express your idea under…

Can you send me your presentation?

We regularly repeat in our Thursday tips that effective presentation slides must serve the speaker. It is vital that they be stripped down to amplify the key messages intended to be remembered. In summary, it is important: To avoid lengthy texts and to favor a few key words that can be seen without dispersing the…

How not to stumble over your words?

In everyday life, whether we’re at the office, in a café or at home, words come naturally. We have our own vocabulary, expressions and rhetorical precautions that we are used to using. Naturally, we have a clear idea in mind and an objective vis-à-vis the person we’re speaking with: making him adopt our point of…

Re-energize yourselves during the holidays

Re-energize yourselves during the holidays and we’ll meet again on the 7th of January for a new season of our Thursday ZE Tips.

The game precedes the rule!

When we evolve in our way of presenting, we often change many rules. Whether in terms of narration, design or oratory techniques, sometimes it’s an entire part of the corporate culture that needs to change, to accept these new practices which are essential for an effective presentation of ideas. It is obvious that approaches such…

Switch to presentation mode

Though PowerPoint is regularly criticized, this unavoidable software package offers some valuable and sometimes overlooked features. One of the most important tools for a speaker is probably the “presentation mode” (a.k.a. presenter’s view). Despite its usefulness it is a little known feature. Yet, it gives speakers an extremely comfortable interface to improve their speaking performances.…

And what if it was manipulation?

The more we advance in the field of public speaking, in oratory techniques and narrative building, the more the question about manipulation arises.  During our consulting sessions, we’re constantly looking for a better narrative strategy, one that will permanently change someone’s feelings, opinions and behavior. When we propose an effective way to express an idea,…

Trigger the reflex for cooperation

To achieve goals of adhesion and commitment with our presentations, it is always helpful to master the fundamentals of our cognitive processes in decision-making. Thus, we saw two weeks ago that the practice of mental arithmetic before making an ethical or moral decision could significantly influence our choices.  Today we will see that we are…