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STORYTELLING AT THE SERVICE OF YOUR OWN PERSONAL BRANDING

Practiced since the dawn of time, Storytelling continues to weave its way into our daily lives. On TV, in the subway or in the supermarket, Storytelling is now “everywhere” to emotionally connect consumers and brands, while leaving a strong imprint in people’s minds. Its impact is powerful, brands would be wrong to do without it!…

AND WHAT IF YOU LOVE PRESENTING?

We have regularly cited an American study which found that 75% of Americans are terrified of speaking in public. 3 out of 4 people is no small matter. But it also means that for a quarter of those polled, speaking in public is not a cause for concern. We can even imagine that among those…

I’m a salesman and I must pitch

As part of our missions at ZEPRESENTERS, we are regularly called upon to work with salespeople. Creating desire and making people want to hear more is at the heart of their profession. Usually, we are greeted in two different ways: Either with a “great! It’ll be the occasion to challenge myself.” Or, by “I’m fine,…

How can you mess-up your presentations for sure?

If there’s one thing the coronavirus crisis has taught us, it is knowing how to distinguish between the things you can anticipate and things you cannot. It’s the same when you speak in public. Even if you have full control over your preparation, you cannot anticipate all the unforeseen events on D-Day, and remedy the…

STORYTELLING CAN BE LEARNED!

Many of us practice storytelling without even knowing it. Telling stories is what you do naturally when you share an anecdote or a memory. After a totally bizarre weekend, few people at the coffee machine on Monday morning would start their story with “1: my weekend didn’t go as planned; 2: luckily I found a…

WHAT IF WE RECONCILED POWERPOINT AND STORYTELLING?

PowerPoint is a highly criticized tool… and that’s not fair! It’s not fair because it never promised to help us create great stories that inspire, nor to help us sell better, persuade better or engage better.   The truth is that today, PowerPoint is associated with long, painful moments, where everyone is board, presentations are…

HOW TO STOP USING TEMPLATES ?

Whether you come from communications, technical or accounting departments, there will always come a time where it will be your turn to have to throw yourself into the exercise of presenting. Out of habit and reflex, you open PowerPoint and download the company presentation template. Once finished, you aren’t very satisfied with the result but…

IS A PITCH RESERVED SOLELY FOR START-UPS?

A common exercise in the world of startups, the Pitch, has long been wrongly considered as a start-up tool and not suitable for more established companies. Today we are dismantling another stereotype of the public speaking world. On your Pitch, get set, go!   The term “Pitch,” like its cousin, “the presentation,” is still too…

The secrets of those who love to present

People who really enjoy speaking in public are not the most extroverted, contrary to what one might think. However, they have understood something precious for all those who have ideas to put forward and who do not dare to get started. So, what is the secret of those who love speaking in public?   Yes,…